SPONSORSHIP
HUMANITARIAN AND CONSERVATION
RED CROSS
RED CROSS
RED CROSS
MOBILISING HUMANITARIAN ASSISTANCE SINCE 1954
We are grateful to Land Rover for their generous support over the past 60 years, and are proud of our ambitious global partnership that has transformed the lives of millions of people on four continents.
HOPE CROSSES ANY TERRAIN WITH LAND ROVER
One of Jaguar Land Rover’s global objectives is to create opportunities for 12 million people by 2020, through improving lives and advancing knowledge. With this in mind Land Rover South Africa has aligned its Corporate Social Responsibility objectives and created an entity that will cover the global objective locally through Hope Crosses Any Terrain.
AND RED CRESCENT – THE PARTNERSHIP
Land Rover's generous support helps the Red Cross and Red Crescent access remote and vulnerable communities, helping them become more resilient.
WATCH THE FILM
WHAT THE RED CROSS AND RED CRESCENT DO
The International Red Cross and Red Crescent Movement (ICRC) is committed to improving the lives of millions of vulnerable people around the world. Land Rover's generous support has helped the Red Cross and Red Crescent access remote communities, work to improve health and sanitation, support the homeless and assist at-risk communities in preparing for natural disasters.
PROJECT HERO
Project Hero is a one-of-a-kind vehicle crafted by SVO for the Red Cross, improving emergency response times to disasters and helping to save lives.